Custom Brand Directory
135 restaurants controlled via one interface
Hardees, Spaghetti Warehouse and Papa John’s brands find a new home.
BLD owns and operates multiple brands of name-brand, casual dining restaurants. The goal was to build a directory of over 135 restaurants in order to control brand content and promote BLD. Our custom Drupal solution leverages organic groups and dynamic content.
- Directory integrated into BLD corporate website.
- Each brand has a directory landing page and individual store pages.
- The directory integrates with the BLD backend database.
- All brand locations can be managed as a group or individually.
A brand directory can be a powerful way to support franchise owners and manage content. SEO to the corporate website is also boosted through geolocation data.