Logo & Branding Design for Athene Asset Management

Not only do we “get web done,” but we also specialize in identity and branding across all platforms. Recently, we worked with ATHENE Asset Management to refine their logo and update their overall branding style guides for their primary corporate identity as well as five subsidiary divisions.

ATHENE is a consumer-focused insurance company specializing in innovative, customer focused fixed annuity solutions for the retirement market.  The company’s name is inspired by Athena, the Greek goddess of wisdom, ATHENE’s brand reputation embodies her core principles of strength, expertise, and protection. The logo is derived from Athena’s plumed headdress, becoming a modern element that provides consistency across all their brands.

In addition to updating their logo and style guides, we are providing ATHENE with  print collateral and website design & development.


Richard Parr
by Richard Parr
Posted: December 5, 2011