Why a Quality Website is Important During Tough Economic Times
April 15th, 2009Times are tough. Business owners are trimming expenses wherever possible. But now, more than ever, it is important to have a quality website that accurately portrays your product or service. Statistics prove that companies that focus on their marketing during tough economic times do much better than companies that reduce their marketing efforts. Your website should be an integral part of your marketing strategy.
Don’t Lose Customers!
When visitors find your website, they have already done a majority of the work for you. They are seeking what you have to offer and if your website doesn’t paint a clear and compelling image of your product, then you have lost what could have been a potential customer. Your home is the most important because the visitor makes a decision within seconds about the value of your brand, product or service. The cost investment of redesigning an under-performing website is well worth it when you analyze the high “bounce rate” (the percentage of visitors who arrive to your homepage then immediately exit) because your website doesn’t properly promote your business.
A well-crafted website acts like another salesperson within your business. You should make it easy for your visitors to navigate your site and gather the information they want in order to make well-informed decisions. If it’s difficult for the visitor to find what they’re looking for they will quickly be discouraged and jump to the website of your competition.
Experience Equals Quality
Don’t underestimate the value of a well designed website to market your business. With over 15 years of experience we know how to work with you to build customized (not templated) sites that will deliver your business’ message clearly. We can also implement search engine optimization strategies(SEO), online marketing solutions, and create social media profiles such as Facebook, Twitter and LinkedIn to maximize your online marketing goals and push your business through the tough economy.
Call us for a FREE CONSULTATION about your website: 310.754.3807 or check out our Design Portfolio.
by: Jeanelle Rabadam
Executionists Marketing Team
email: jeanelle@executionists.com
















June 12th, 2009 at 10:54 am
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June 15th, 2009 at 7:48 pm
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June 25th, 2009 at 4:34 pm
Thanks! Unlike a “normal” 9-5 business, a customers can see your website 24hrs a day/7 days a week so it’s important to put your best foot forward… especially now!
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July 6th, 2009 at 1:06 pm
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July 18th, 2009 at 3:53 pm
Great post, thanks for sharing this with me
I look forward to reading your future posts!
July 23rd, 2009 at 10:29 pm
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